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WWE and MultiChoice on Wednesday announced a major broadcast partnership that will see Showmax, the streaming service platform, become the new home of WWE Network in Nigeria and Africa.
The partnership incorporates all WWE Premium Live Events, including WrestleMania®️, as well as WWENetwork’s vast library of original and archived programming available to stream on-demand.
Also, SuperSport, the sport broadcasting subsidiary of video entertainment platform, MultiChoice, will continue to broadcast live weekly episodes of Raw, SmackDown and NXT as well as all of WWE’s Premium Live Events in a multi-year extension.
“Showmax is the market leader and a perfect home for WWE content,” Matt Drew, WWE Senior Vice President, International, said.
“By delivering our premium live events including WrestleMania, we believe this partnership will expand our audience and deliver even more to WWE fans throughout the region.”
Yolisa Phahle, CEO, MultiChoice Connected Video, added, “Adding WWE to the Showmax platform is an exciting development that we know our entertainment and sport-loving African subscribers are going to enjoy, making WWE even more accessible and affordable.”
The weekly programming will continue to be broadcast 52 weeks a year.